Given that Amazon Prime Video It can be used on up to three simultaneous devices, it is quite common for users to share accounts to enjoy the Amazon streaming service catalog in company. However, access to the service is done with a single user, so there is no way to control playback separately. Until now.
Profiles come to Amazon Prime Video
Luckily the service is starting to roll out a new feature that many will welcome with open arms. We talk about the profiles, a feature that will allow us to have several accounts within the same account in order to differentiate the tastes and configurations of each person who enters the service.
For example, if you are watching the first season of Hunter and you go through chapter 8, the other person who uses your account and wants to start watching the series will receive the notice that the next chapter to play is 9. Thanks to the profiles, each person will have a personalized control of their reproductions, Thus being able to personally curate their tastes and interests according to the content they are reproducing.
Unfortunately, the feature is not available in all countries, as Amazon will gradually roll it out to the new "Profiles" menu option. India is one of the first to receive the feature, so we'll see how long we'll have to wait before we can start organizing our peculiar internal management of the service.
A very typical function of Netflix
This of the profiles is something that we have been seeing for a long time in Netflix and that has helped make the idea of account sharing among family or friends easier than ever. It is something that in the end benefits the service, since, with the real possibility of being able to share an account, having the profiles at hand, deeper and more accurate personalized lists are created, so if the user has the possibility of better fine-tuning their next choice, the service will get more playback minutes. We all come out winning.
This type of possibility has even reached applications such as Kodi or Plex, which allow us to create our own private content cloud to view them on our computers as we do with Netflix or Prime Video.
And meanwhile, without quality
But if there is a topic related to streaming services that is taking the front pages these days, it is the reduction in the quality of reproductions. Due to the Coronavirus epidemic, streaming services have been forced to reduce the quality of their reproductions to decongest the networks, which are beginning to be saturated due to the massive arrival of requests generated by all the users who remain confined to their houses.
Due to this situation, and after seeing how the European Union officially requested it, companies such as Netflix, Amazon, YouTube, Facebook and Apple have reduced playback quality of its contents to avoid saturation of the networks and guarantee their proper functioning in view of the hard days that lie ahead in many countries.