TikTok launches to conquer TV with More on TikTok

More on TikTok is the new TikTok application, a very particular proposal because it is not designed for the mobile phone but for the television. Correct, as you are reading them. This new app for Amazon Fire TV devices will allow you to enjoy the content of the popular social network and provide new options that can be quite interesting.

More on TikTok, the new app for Fire TV

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TikTok broke the mold with its way of approaching content creation and also with the way in which it was allowed to be accessed by any user, whether or not they were registered on the platform. Those were the two main keys, although then came the creativity of the user to finish doing what we all already know today, that the platform took off in a surprising way to become what it is today.

Well, now, despite the problems it is having with the Trump government and the ban it is facing within the United States, the company continues to show that it is very hungry and eager to innovate. That's why they have released More on TikTok.

This new application is designed for Amazon Fire TV devices and it is a way to bring content from the network to the television. An interesting bet, natural even according to its own managers, but that will not remain solely and exclusively as another way to show the same videos that we can see from our mobile phones or a web browser.

In More on TikTok you can consume longer videos than the limits of the mobile version allow. And there will also be two new sections that will complement the playlists with content curated by those responsible for the platform and those longer videos.

The first of the sections will be in the studio and will feature interviews with some of TikTok's biggest creators. The second, This is TikTok, will highlight creators who they think may be of interest to fans of the service. A kind of exploring where the human factor in selecting them is likely to play an important role.

A new territory to conquer

The television is gaining ground again. The confinement to which COVID-19 has forced us and the rise of video platforms with more and more content, as well as other proposals that are yet to come and will allow access to video games via streaming as well (Stadia and xCloud) are some of the main responsible for spending more time in front of him.

For this reason, and we must agree with them, TikTok considers that launching an app for the TV is a natural step. Knowing the impact they have had on mobile phones, being able to consume their videos on the big screen is certainly a new challenge, but also a very attractive field of experimentation. So it will be necessary to closely follow this evolution and if other services do not end up copying the idea as well.

For the moment, yes. More on TikTok is only available in the United States. If you live or have the option of accessing the service via VPN, to install the new app you just have to go to the Fire TV application store or use Amazon's voice assistant and say "Alexa, open More on TikTok". If you do and try the app, let us know how the experience was.


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