Since Ninebot acquired Segway in 2015, electric two-wheelers continued to attract attention in many cities through guided tourist routes or the occasional daring citizen who moved from one place to another with the peculiar means of transport. But the life of the product has come to an end, and the company has decided to stop manufacturing them.
Why is Segway disappearing?
They were not particularly popular products with consumers. Its high price and its limitations made these platforms self-balancing a very niche complement, used by the private security sector and even by tourism companies that organized routes through the urban area of more than one city.
But it must be recognized that they knew how to revolutionize the masses. With a relatively compact body and a self-stabilization system that seemed like black magic, many couldn't understand how an electric powered two-wheeler could feel so safe and easy to use. Although it really wasn't that much.
a fateful accident
While the product did not fully take hold among consumers, the final straw that ended up sentencing the life of these devices was the fateful accident suffered by the company's president, Jimi Heselden. The company's largest shareholder fell down a hill at the hands of his latest-generation Segway, falling into a nearby river and losing his life at the age of 62.
This event was extremely negative publicity for two-wheelers, which have ended up deflating to this day.
The appearance of the electric scooter
But, as if that were not enough, a new Ninebot product is the one that has ended up retiring the original Segway, and that is the electric scooter or, also known as electric scooterIt is the product that has truly managed to make millions of users around the world fall in love.
Their good price, autonomy, and performance make these devices the perfect means of transportation that many users have been waiting for, and the best example of this is the incredible demand that exists for this type of product, especially the Xiaomi model developed by Ninebot.
In the end, Ninebot has come out to reinvent itself and find a way out of a problem that had been numbered for ss days, so with the stability of electric scooters, the cessation of production of Segways is something completely reasonable and that nobody probably misses.