When you use social networks and other online platforms, you can do it without profit or the opposite, thinking about how to generate income with what you share there. With some of these networks the pattern seems to be clear, but how to make money on pinterest
Pinterest, a place full of interests
If Pinterest had to be defined in a simple way, it would be like the catch-all of the internet. A social network that serves both to save interests and find ideas or inspiration and where the visual has a strong impact. Basically it can be said that it is an image-based search engine.
It's true that it can be confusing at first, especially when you see so many images in search results, boards, Pin and save other people's items to yours, etc. But as more and more use is made of the network, it becomes better understood, until you begin to see the full potential it can offer.
Can you make money on Pinterest?
If a ranking were made with the social networks that allow their users to generate the most money, Pinterest would not be in the top 3 and possibly not in the top 5 either. And it is logical, you only have to look at the number of users of each network. While Facebook or YouTube exceed 2.000 million, Pinterest is around 322 million.
Therefore, the lower the number of users, the advertising investment of brands, etc., is also lower. But still, the chances of monetize activity on Pinterest they are real and should not be despised. Because the niches of users that it offers can be more profitable than trying to take advantage of places where there is much greater competition. In addition, comparatively, the effort to amortize Pinterest can sometimes be less than what it required to do it in another network.
That is, among others, one of the great values of Pinterest. If you organize yourself, just by getting a certain rhythm and by being considered active by the platform, you will have many options to start monetizing. Although now you have to know what things can be done, what those users are doing who are getting an economic return on the investment in time they are making.
Affiliate links
As can be done on any web page or social platform, the affiliate marketing It is the first option when it comes to generating income through the internet.
The operation is very simple. When you sign up for an online store or are contacted by a company that has a referral link program, they provide you with a unique code or personalized link that you use to redirect traffic. Then, depending on the conditions, the greater the number of conversions, the greater the income.
How do you take advantage of this option on Pinterest? Very easy, when you add content to Pinterest the first thing you are asked is to enter a link. So, when other users find your content and click on it, they will be redirected to the website in question. If they end up buying the product or contracting the service, you will take the corresponding commission.
The only advice you should keep in mind is that you have to be honest and not abuse. That is, you can add anything, but if you want to gain credibility it is important to recommend well, What would you really buy?
For the rest, the good thing is that this is a simple way to earn money. If over time you achieve boards with many visits, this passive income will grow and could become a constant month after month.
Source of traffic for your project
Use Pinterest as additional traffic source for your project It is like the most basic option of affiliate marketing, where you yourself are the company that gives the referral link.
Due to the very nature of Pinterest and how thousands of users around the world use the network, having a board where you can promote your own products, services or content is a great idea. Because the traffic that can be achieved thanks to these searches could be a great boost, especially for certain creative activities that have a lot of pull within the social network.
If, in addition to simple images, you also create exclusive content for Pinterest, it will be easier for you to stand out and achieve relevance. You will have to make a little more effort, but you can dose or adapt pieces that you have for other networks. For example, if you post videos on YouTube, you can put together a small teaser or trailer of what they will find in the video.
The same if you have a medium or blog, publish small fragments of what you publish on it and you can earn more traffic that you can later monetize with Adsense and other advertising platforms that are often used to generate money with an online publication.
By taking care of the details, the images and other elements (labels, name of the boards, etc.) when publishing the content on Pinterest, you will see that the benefits can be greater than, on occasions, trying the same thing on other networks a lot. larger in number of users.
Influencer model
Just like with Instagram, Twitter or YouTube, there is also on Pinterest influencers. The income that these same users can generate for the same type of publication on other networks is not equitable, but that does not mean that there are brands that are looking for relevant profiles on Pinterest.
Ultimately, the strategy an influencer is similar in any network: achieve relevance, the desired engagement and have a scheme of what and when to publish to optimize the results. Logically, if you are one of those who achieves all this naturally and without previous work, then all the better. To optimize everything you have to be clear about some minimum concepts.
Pinterest, a great complement to your online activity
In summary, as you can see, Pinterest may not be the platform where you lay all your eggs, but it is a great complement to the rest of the online activities that you can do with the aim of earning money.
As an image and inspiration search engine, it is one of the best online sites that exist. In addition, users who subscribe to your email lists to receive recommendations are another potential niche to reach.
If you consider everything calmly and you invest an effort in time and resources proportional to the results you get, it is likely that you will end up convinced of the potential that exists.